Client (and side hustle Handpicked Festival) is a music and wine festival in wine region Langhorne Creek, in the backyard of Lake Breeze Wines ...aka our gal Lauren's childhood home! Together Lauren and her sister, created what was "supposed" to be a casual concert at their family winery... and now 6 years later the festival welcomes over 6,000 people and has hosted award winning artists from Birds of Tokyo and Matt Corby to Jessica Mauboy and Jet and loads more! (Sorry fam! it kinda just got out of control!)
In 2019 Cohere Creative was brought on board to revamp the festival's website and online presence including a bit of a branding love (ok...a lot of branding love!) and social media design.
Logo Refresh - The festival already had a logo but it was looking a bit rough so we re-created a nice crisp high-resolution set of vector logos and formulated a style sheet to go with it to ensure consistency across all application.
Website Design - We built an all-new site that is gorgeously easy-to-use and delivers all the goods - like nabbing red-hot tickets (while they lasted), booking a glamping site and ordering gourmet picnic hampers!
Social Media - Once the brand vibe was sorted we then rolled out the socials - cohesively of course!
Email Marketing - To top it off we designed a super successful email marketing campaign to ensure record ticket-sales on our line-up drop and pre-festival launch!
Now jump over to www.handpickedfestival.com to check all this goodness out!